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Barney/HesterlyStrategic Management and Competitive Advantage: Concepts, 3/E For courses in strategy and strategic management.Core strategic management concepts without the excess. Just the essentials—Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.
David: Strategic Management: Concepts and Cases, 12/E For undergraduate and graduate courses in strategy. David’s Strategic Management offers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy.
De Kluyver/Pearce: Strategy: A View From The Top, 3/E For undergraduate and graduate strategy courses. This text is a short, up-to-date, practitioner oriented guide to strategy formulation for the established executive.
Ghemawat, Strategy and the Business Landscape, 2/E For MBA and Executive MBA strategy courses. Pankaj Ghemawat, respected and renowned Harvard Business School Professor, has designed and written a brief strategy text designed to help students master a body of analytical tools and develop an integrative point of view when making strategic choices.
Haksever/Render/Russell/Murdick: Service Management and Operations,2/E for undergraduate and graduate courses in Service Management or Service Operations Management.This text takes a multidisciplinary perspective. Drawing upon research from economics, consumer behavior, marketing, strategy and operations management, it offers coverage of the topics relevant to service management and operations. The text first introduces the major concepts of service, then how to build the service system to create customer value, followed by operational issues and some of the tools for managing a service operation.
Hooley/Saunders/Piercy/Nicoulaud: Marketing Strategy and Competitive Positioning, 4/E Suitable for undergraduate and post graduate students studying Marketing Management or Marketing Strategy. Marketing Strategy and Competitive Positioning deals with the process of developing and implementing a marketing strategy and how these processes can be managed to gain and sustain superior performance in the market place.
The 4th edition contains 3 new chapters; Competing Through the New Marketing Mix, Strategic Customer Management, Corporate Social Responsibility. Thoroughly updated with new examples and the latest research findings, this new edition also boasts updates case studies in each chapter, taken from recent editions of the Financial Times, that illustrate the practical implications of the issues raised.
Mintzberg/Lampel/Quinn/ Ghoshal: The Strategy Process, 4/E For graduate level courses in Strategic Management, Business Policy, and Organizational Theory. With the goal of offering students something unique from other texts, this collection of readings, edited by Henry Mintzberg, is combined with cases from Quinn, Lampel, and Ghoshal. Together they present an up-to-date look at how actual companies act strategically and organize themselves. The authors provide the reader with a richness of theory, a richness of practice, and a strong basis for linkage between the two. Combining the case study approach with theory provides the accumulated benefits of many years of careful research and thought about management processes, and emphasizes the authors belief that in this complex world of organizations a range of concepts is needed to cut through and illuminate particular aspects of that complexity.
Slack/Lewis: Operations Strategy, 2/E Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.
Wheelen/Hunger: Strategic Management and Business Policy, 11/E For students of Strategic Management and Business Policy. This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues.
Covers Strategy
Intermediate Level
Direct Competition
