A major update to Entrepreneur (Version 3.0)

We are excited to announce the update to our simulation, Entrepreneur! Our development and support teams have listened to our customers and the result is a more intuitive, yet still robust retail management and entrepreneurship simulation!

Overall, Entrepreneur 3.0 is the result of a lot of your feedback—thank you! We hope you and your students will get the most out of Entrepreneur.


Intuitive interface, easier navigation


Support for multiple incidents per period.


Decision rationale.

Some of our favorite changes

Interface redesign

Entrepreneur now has a fresh, intuitive interface, easier to navigate. The Dashboard now shows more measures and graphically displays the data for further analysis. The dashboard can also be modified and customized for each user’s view, giving them control over which measures they want to track.

Business Case Video

A new case summary video is now available to students! The case video a supplement to the written case and provides a suitable overview of the case. For all the details, students still should read the full Entrepreneur case.

New Incidents

We added 3 new incidents: Trademark Infringement, Inventory tracking system, Health Care Benefits


Reports are now more accessible and clearly laid out for students to use when making decisions. Graphs can be exported for them to use in reports to their instructor or their team.

Timeline for our release of Entrepreneur 3.0

June 2020

Current customers can review and get familiar with our updates.

August 2020

Limited release! Updated simulation and all the resources will be available. At this stage you still have the option to use the previous version (Entrepreneur 2.0).

January 2021

Full Product Release! It’s now the default version for all Entrepreneur users!