Dr. Milovic joined Marquette University in 2014 after completing his Ph.D. in Marketing from the University of Wisconsin-Milwaukee. In addition to his teaching responsibilities, he is the Director of the Professional Sales Program, which combines cutting edge sales curriculum with practical hands-on experience. The goal of the program is to prepare students for careers in selling in the B2B and B2C sectors and give them the background and training to excel in sales-based careers.

While at Marquette, Dr. Milovic has published articles in the Marketing Education Review, the Journal of Higher Education Theory and Practice, the American Journal of Management, and the Journal of Selling. He is the 2019 winner of the Brennan Master Teacher Award as well as a winner of the University Sales Center Alliance Best Sales Teaching Innovation Award.

My experience with NewShoes

“I have used NewShoes for over seven years with my principles of marketing students. I enjoy the opportunity to allow students to use what they learn in class in a strategic competitive simulation. It’s great to see student teams work together over the course of the simulation, which extends beyond the material to allow them to develop communication and strategic planning skills where decisions have consequences. It’s fun to hear student conversations as they engage with the sim – questions of market share, pricing strategies, and competitive analysis – that help bring course concepts to life!”