Interpretive’s marketing simulations start with a case that defines the environment and scenario. Students deal with real world products with which they will be familiar. Throughout the simulation, students will enter a series of decisions for each period, and both instructors and students can monitor their results in comparative reports.
All of our marketing simulations provide enough decision rounds for students to see the outcomes of their decisions, strategy, and/or plan. Students will have all the information they’ll need within the simulation to make their decisions.
In my years (forgotten how many, but it is quite a few) of dealing with Interpretive Simulations, I have always received excellent customer service. This year, the support team has gone over and above that standard and far exceeded my expectations. Once again, my heartfelt appreciation for your willingness to meet a customer's needs and help with problems.
Simulations inject competition, consequences and the critical temporal variable into traditional case study analysis. It is as close to the real world business environment as you can get in a classroom. And it is fun. Today’s students are gamers. They love this online, competitive gaming situation. Simulations are a win-win for all.
I have been using an Interpretive Simulation at both the undergraduate and the graduate level at the University of Connecticut for a number of years. I think every semester the students have walked away with knowledge and practical application of the concepts that will serve them well as they pursue their careers. The vast majority of my students have stated that the simulation made their education more real for them and they learned more about how things worked in the “real” world. In many cases, they did not want the simulation to be over. I like the simulation and all it brings to the educational experience of the students.
Students have the opportunities to take on leadership roles and to learn about team processes in an experiential fashion. As an instructor, I can focus on one-on-team and one-on-one coaching; this creates an effective learning environment and a virtuous circle where we share our knowledge and enthusiasm.
You guys in Interpretive's customer support team provide the fastest turnaround on customer requests on this (and probably any other) planet!
I have used PharmaSim in MBA classes for several years and found it a great method for enhanced and enriched learning. This is the first time using it with Undergrads and it turned out so well that I regret not using it sooner.
I have found the Interpretive Simulation experience to be a catalyst for team members to interact with one another in and out of class. I also believe it has contributed to their social development, which is critical for freshmen, most of whom are on their own for the first time.
We have used HRManagement for a number of years now, and we are consistently impressed with both the depth of the simulation as well as the support received. The simulation provides our students with realistic decisions to be made, and, importantly, helps students understand the consequences of their decisions. It is difficult to get the balance right – too simple, and the simulation becomes boring; too complex, and the learning points are lost. This simulation strikes the right balance to make it fun, challenging, rewarding and useful. In addition, we receive wonderful, prompt support from everyone at Interpretive. They listen to our needs, and help both Faculty and students quickly and with a minimum of fuss – exactly what we are looking for.
This is my second semester using this simulation and I have only had positive responses from the students. As a teacher I use it as an emphasis when teaching. Anytime I need help I get a very quick response.
The CountryManager simulation is an adventure in experiential learning. It provides students with all the skills they would need to take a firm and a product suite to Latin America or Asia. It is versatile enough that students can implement a variety of strategies. More abstractly, it provides students with the experience of competing on innovation. They create innovation, introduce it to a new system that reacts to it, and compete with it. The Interpretive staff are like collaborative partners. And even better, you work with the same people over the semesters and years.